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FROM EARTH TO GLASS

The history of the Cellier des 3 Collines

Before 1987

Three cellars, three villages, one terroir.
In Trans-en-Provence, Draguignan and Flayosc, the cooperative wineries La Transiane, La Dracénoise and La Flayoscaise punctuated local wine-growing life.

1987

First union: La Transiane joins La Dracénoise.
The two cooperative wineries of Trans and Draguignan are joining forces to face the challenges of the sector and perpetuate their know-how.

2007

Birth of an expanded alliance.
La Dracénoise merges with La Flayoscaise, thus bringing together the three wine-growing villages of central Var.

Cellar of the 3 hills, Provence wine cooperative Flayosc Draguignan
Cellar of the 3 hills, Provence wine cooperative Flayosc Draguignan

2010

A necessary turning point.
The historic cellars of Draguignan and Flayosc are becoming obsolete.
A decision had to be made: build a new, modern, unique and functional cellar.

2011 – Rond-Point Michelage, Flayosc

A strategic location chosen.
Located between the hills and a busy road, the Rond-Point Michelage site has been chosen to house the future cellar.

Fall 2011

Work begins.
The work begins, driven by a vision: to offer a modern tool that lives up to the terroir and its winegrowers.

July 2012

Inauguration of the Cellier des 3 Collines.
The new building opens its doors:

  • A modern winemaking space

  • A warm shop

  • A meeting room for exhibitions and events

  • The cooperative's administrative offices

The name " Cellier des 3 Collines " is a tribute to its roots. It refers to the three emblematic hills where the cooperative's historic vineyards are located:

  • La Sigue , in Flayosc

  • Le Seyran , in Draguignan

  • Malmont , the highest point in the region

The fingerprint of our logo, graphic and symbolic, evokes both the topography of the vineyard and the furrows of the plowed earth, a living memory of the work of the cooperators.

Cellar of the 3 hills, Provence wine cooperative Flayosc Draguignan
Cellar of the 3 hills, Provence wine cooperative Flayosc Draguignan

Our terroirs & cooperators

A wine-growing community

Today, Le Cellier des 3 Collines brings together more than 50 members, men and women passionate about the vine.


Their plots extend over approximately 160 hectares, spread across the communes of Flayosc, Draguignan, Trans-en-Provence and Callas.


Nearly 70% of production is in Côtes de Provence.

A reasoned and refined production

Each year, the Cellar produces an average of 8,500 hectoliters of wine, or:

  • 72,000 bottles

  • Around 70,000 Bag-in-Box (BIB), divided between 5L and 10L formats

The grape harvest

A key moment in the wine cycle

The harvest takes place over 4 weeks , generally between the end of August and mid-September, depending on weather conditions.

Every day, between 30 and 60 tonnes of grapes are harvested, mostly by machine, very early in the morning - sometimes even at night - to preserve the aromas.

The wine is started by the Cellar Master and the wine technician, after checking the maturity of the grapes.


The schedule is then validated with the Board of Directors .

A specific day is dedicated to the harvest of white grape varieties.

Cellar of the 3 hills, Provence wine cooperative Flayosc Draguignan
Cellar of the 3 hills, Provence wine cooperative Flayosc Draguignan

Winemaking

Between tradition and precision

Each vintage follows a rigorous process, designed to respect the fruit and the terroir.


The Vitis 3 vintage is notably aged in oak barrels :

  • In white: direct vinification in barrels, 8 months of aging

  • In red: vinification in vats, then 12 months in barrels

The other vintages are bottled after a period of winter rest, between the end of February and the beginning of March.

Competitions & medals

Excellence rewarded

Every year, our wines participate in several competitions.

The vintages are carefully selected from around twenty vats, rated from 1 to 5, after several internal tastings and blends.


The score 5 designates the best vats: those which bear the identity of the Cellar and win distinctions.

Cellar of the 3 hills, Provence wine cooperative Flayosc Draguignan

Our stores

Two places to discover, taste and share Provence.

cellier des 3 collines vin provence cave coopérative flayosc draguignan

Flayosc – Rond-Point Michelage

This is where the heart of the Cellier beats.
Our historic boutique, located within the cellar itself, opens its doors to you for:

  • Discover our vintages

  • Attend the winemaking and bottling process (depending on the period)

  • Chat with our passionate team

Free tasting every day, during store opening hours.

In season, we organize guided tours of the cellar , accompanied by a tasting commented by our cellar master.
Visit our social media to find out about upcoming sessions (visits by registration, limited places).

Draguignan – Chabran Space

A welcoming cellar, designed to help you discover all of our wines and a careful selection of local products.
An ideal place to stock up on Provençal flavors or create a personalized gourmet gift.

Le Cellier Des 3 Collines - Draguignan 300DPI (1).jpg

CONTACT

Flayosc store
Michelage Roundabout
Draguignan Road
83780 Flayosc
Tel: 04 94 39 61 09

Draguignan store

139 Avenue du 8 Mai 1945
Chabran Space
83300 Draguignan

Tel: 04 94 68 04 60

Cellar of the 3 hills, Provence wine cooperative Flayosc Draguignan

HOURS OF OPERATION

Flayosc store

Monday-Thursday: 9am-1pm / 3pm-7pm

Friday-Saturday: 9am-7pm

Sunday: 9am-1pm

Summer schedule (July-August):

Monday-Saturday: 9am-7:30pm

Sunday: 9am-1pm / 3:30pm-7:30pm

Draguignan store

Monday-Saturday: 9am-12:30pm / 2pm-7:30pm

Closed on Sundays

© 2025 by STRATÉA .

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